TTL : Safefood

Description

Safefood’s Weight-Mate app is the sponsor for the Operation Transformation TV show. The campaign rolled out across TV (3 x stings shown above), online (4 x display shown above), print and social; targeting 5 different types of people who aspire to lose weight.

Agency : Target McConnells
Creative Team : Robert Boyle/Karl Waters
Production House : Piranha Bar

Role

Creative Director/Art Director

For

Safefood

Date

Jan '15

Type

TV, display, print, social.