Irish Examiner : Brexit
Barely-believable characters. A ridiculous situation. Class politics. The repetition of silly words and phrases which may or not be full of innuendo (‘backstop’, anyone?). Let’s face it: Brexit has all the ingredients needed for a Carry On movie. And it’s about as funny as one. This print campaign, emulating the genres' familiar poster aesthetic (slavishly complete with 2 styles of character rendering!), contrasts the ongoing farce with the Irish Examiners' serious coverage of it.
Creative Agency : Chemistry, Dublin
Creative Team : Robert Boyle & Emmet Wright
Client Services : Orla Kennedy
Illustrator : Bob Venables
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Role CD/AD
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For Irish Examiner
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Date 03/19
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